ITALY IS MUCH MORE THAN AN IMPORTANT PRODUCTION LOCATION:
The land of love and pleasure is a source of inspiration for us. Here we can strengthen our competencies as a helmet manufacturer, here the cycling vibe can be felt like in hardly any other country. On Alpine passes, cypress-lined switchbacks or seemingly endless coastal roads, we trace Italy’s cycling DNA. Because with our high-end “Made in Italy” road helmets, we want to bring the Italian feeling of life to every ride.
THE FOCUS IS CLEARLY ON PASSION.
Whether coffee rider or road hunter: with our “Made in Italy” helmet range, the journey becomes the destination. The ABUS “GameChanger” (2017), “AirBreaker” (2018), “StormChaser” (2020) and “PowerDome” (2022) road helmets have been produced here under the Italian sun – one hour by car away from Venice – since 2016. In these models, ABUS engineering skill and the highest safety standards meet “Dolce Vita” and top sporting performance. A fusion that is as fascinating as Italy itself.
On the following pages we would like to invite you on a journey to Italy - and show you what “Made in Italy” means to ABUS.
Discover Made in Italy